We crafted a rich and earthy brand identity for LAS MONTES — a coffee company and café rooted in tradition and quality. From bean to cup, our design and strategy highlighted their passion for craft, comfort, and community.
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LAS MONTES COFFEE
The logo for Las Montes brand of coffee features a woman’s face with a crown made of coffee beans and leaves. The crown symbolizes the high quality and premium nature of the brand’s coffee, while the woman’s face represents the elegance and sophistication associated with the brand. The jewelry, which is also made of coffee beans, adds to the overall theme of the logo and reinforces the connection to the brand’s main product. The logo is designed to convey a sense of luxury and refinement, emphasizing the superior quality of the coffee offered by the brand. The color of the logo is orange, which represents cheerfulness, energy, and positivity, while the background is dark green, which symbolizes nature and freshness. The combination of these colors gives a feeling of freshness and naturalness, which fits perfectly with the theme of coffee.
